Alternate Reality Games (A K Peters/CRC Press) |
Wednesday, 06 April 2016 | |||
In Alternate Reality Games: Gamification for Performance, Charles Palmer and Andy Petroski lead you through the fundamentals of ARGs. They include a discussion of what is and is not an ARG, citing examples and identifying business challenges that can be addressed through ARGs and present case studies that illustrate the variety of forms that ARGs take and the issues to which they can be applied, such as improving performance and critical communication situations. <ASIN:1498722385> The book also gives guidelines for creating your own ARGs, reviewing the process and technological tools and considerations relevant to their creation and acts as a reference for those approaching or considering ARGs for the first time as well as the training professional or professional game designer.Authors: Charles Palmer & Andy Petroski
Publisher:A K Peters/CRC Press
Visit Book Watch Archive for hundreds more titles. Follow @bookwatchiprog on Twitter or subscribe to I Programmer's Books RSS feed for each day's new addition to Book Watch and for new reviews. To have new titles included in Book Watch contact BookWatch@i-programmer.info
|