Designing for Behavior Change (O'Reilly)
Designing for Behavior Change (O'Reilly)
Thursday, 03 July 2014

Stephen Wendel, HelloWallet’s head researcher, takes you step-by-step through the process of applying behavioral economics and psychology to the practical problems of product design and development. Using a combination of lean and agile development methods, you’ll learn a simple iterative approach for identifying target users and behaviors, building the product, and gauging its effectiveness. Discover how to create easy-to-use products to help people make positive changes.

<ASIN:1449367623>

Author: Stephen Wendel
Publisher: O'Reilly
Date:November 25, 2013
Pages: 306
ISBN: 978-1449367626

Visit Book Watch Archive for hundreds more titles.

Follow @bookwatchiprog on Twitter or subscribe to I Programmer's Books RSS feed for each day's new addition to Book Watch and for new reviews.

You can also contact  BookWatch@i-programmer.info.

Banner
 


Beyond Legacy Code

Author: David Scott Bernstein
Publisher: Pragmatic Bookshelf
Pages: 230
ISBN: 978-1680500790
Print: 1680500791
Kindle: B01CRIZEF8
Audience: Developers
Rating: 5
Reviewer: Kay Ewbank

Over the festive season IProgrammer asks its reviewers to recommend books that are worth a second look in case you mis [ ... ]



Microsoft Access 2013 Programming by Example with VBA, XML and ASP

Author: Julitta Korol
Publisher: Mercury Learning & Information, 2014
Pages: 700
ISBN: 978-1938549809
Print: 1938549805
Audience: Access users who want to learn programming
Rating: 4
Reviewer: Kay Ewbank

Aimed at non-programmers wanting to become programmers in Access, this book has been updated  [ ... ]


More Reviews

 
 

   
Banner
RSS feed of all content
I Programmer - full contents
Copyright © 2017 i-programmer.info. All Rights Reserved.
Joomla! is Free Software released under the GNU/GPL License.