Designing for Behavior Change (O'Reilly)
Thursday, 03 July 2014

Stephen Wendel, HelloWallet’s head researcher, takes you step-by-step through the process of applying behavioral economics and psychology to the practical problems of product design and development. Using a combination of lean and agile development methods, you’ll learn a simple iterative approach for identifying target users and behaviors, building the product, and gauging its effectiveness. Discover how to create easy-to-use products to help people make positive changes.

<ASIN:1449367623>

Author: Stephen Wendel
Publisher: O'Reilly
Date:November 25, 2013
Pages: 306
ISBN: 978-1449367626

Visit Book Watch Archive for hundreds more titles.

Follow @bookwatchiprog on Twitter or subscribe to I Programmer's Books RSS feed for each day's new addition to Book Watch and for new reviews.

You can also contact  BookWatch@i-programmer.info.

Banner
 


Learn Python the Hard Way

Author: Zed Shaw
Publisher: Addison-Wesley
Pages: 311
ISBN: 978-0321884916
Audience: Beginner
Rating: 3.5
Reviewed by: Mike Driscoll

Now in its 3rd edition, is this a useful introduction for Python beginners?



Test-Driven Database Development

Author: Mark Guernsey
Publisher: Addison-Wesley, 2013
Pages: 352
ISBN: 978-0321784124
Aimed at: developers working with databases
Rating: 4
Reviewed by: Kay Ewbank

 

Test Driven Development (TDD) is a well-known and accepted technique for mainstream programming, but is less well known in the databa [ ... ]


More Reviews

 
 

   
RSS feed of all content
I Programmer - full contents
Copyright © 2014 i-programmer.info. All Rights Reserved.
Joomla! is Free Software released under the GNU/GPL License.