| Microsoft Launches Copilot Pro |
| Written by Kay Ewbank |
| Thursday, 18 January 2024 |
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Microsoft has announced three extensions to its Copilot AI companion software; a premium subscription service, Copilot Pro; a Copilot app for iOS and Android phones; and the availability of Copilot for Microsoft 365 for small and medium companies. Copilot for Microsoft 365 is AI-based and uses large language models (LLMs) to work with customer data in the Microsoft Graph and the Microsoft 365 apps.
The first announcement is the introduction of Copilot Pro, a new premium subscription for individuals that provides a higher tier of service for AI capabilities, brings Copilot AI capabilities to Microsoft 365 Personal and Family subscribers, and new capabilities, such as the ability to create Copilot GPTs. Copilot Pro provides priority access to Microsoft's latest models, starting with OpenAI's GPT-4 Turbo. Microsoft also plans to off the ability to toggle between models. The subscription service (at $20 per month per user) also provides the ability to build your own Copilot GPT, a customized Copilot tailored for a specific topic. This will require the launch of Microsoft's Copilot GPT Builder, which is described as coming soon. The next announcement is for Copilot for Microsoft 365, which now has a small business tier for Microsoft 365 Business Premium and Business Standard Customers, who can subscribe for between one and 299 seats for $30 per person per month. There's also a new Copilot mobile app for Android and iOS, that includes access to GPT-4, Dall-E 3 for image creation, and the ability to use images from your phone when chatting with Copilot. The final announcement is possibly of most interest to developers, with the addition of Copilot GPTs, which can be used to customize the behavior of Microsoft Copilot on a topic that is of particular interest. Microsoft says they're starting with the release of a few Copilot GPTs with specific purposes such as fitness, travel, and cooking, but 'soon' Copilot Pro users will also be able to create their own Copilot GPTs using Copilot GPT Builder. If this is all making you feel Microsoft is back on the march for world domination, the announcement won't have reassured you; particularly the statement from Microsoft's Yusuf Mehdi, Executive Vice President, who said: "Our goal is to empower every person and every organization on the planet to achieve more by bringing Copilot, the everyday AI companion, to millions of people around the world. We have reached another milestone in this mission with more than 5 billion chats and more than 5 billion images to date." Copilot Pro is available now.
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