Android top for popularity - iPhone makes more money
Android top for popularity - iPhone makes more money
Written by Lucy Black   
Monday, 23 May 2011

While Android is the most popular platform on the Millennial Media network, iOS performs better in terms of revenue.

The latest monthly report from Millennial Media, a company that places advertising on mobile devices, notes that in April 2010 the top 20 mobile phones on its network were smartphones and for first time no feature phones were included. Smartphone impressions had grown 51%.since April 2010. 

 

In all 68% of impressions were placed on smartphones (with the remainder divided equally between feature phones and connected devices - tablets and games consoles). In terms of impressions Android maintained its position as the leading smartphone OS for the fifth consecutive month and having increased its impression share by 10% since March, had a 53% share during April 2011.

deviceosmix

However in terms of revenue 50% came from iOS apps (compared to 39% for Android), which represented a 6% month-over-month growth for Apple.

applicationplatformmix

 

Developers can sign up for free to Millennial Media and can then download a new 3-in1 SDK for Android and iPhone which enables them to integrate revenue-generating ads into their apps.

For more information:

www.developer.millennialmedia.com

 

Banner


Fear And Loathing In The App Store 17 - The Strange Case Of AdNauseam
30/01/2017

Google has just banned a Chrome plugin and removed it from all existing installations. Using it can get your You Tube channel banned. Google really does not like this software. Why?



Top 10 From Around the Web - eCommerce Development
27/01/2017

eCommerce, in particular Shopify and Magento, is the focus of this trawl around the web to bring you items of interest that you otherwise might not have found.


More News

Last Updated ( Monday, 23 May 2011 )
 
 

   
Banner
RSS feed of news items only
I Programmer News
Copyright © 2017 i-programmer.info. All Rights Reserved.
Joomla! is Free Software released under the GNU/GPL License.