Google Analytics adds new view
Monday, 18 October 2010

Do you want to know which links on your site visitors click. Now you can with a new feature that gives instant visual insights into click behavior and helps optimise your page layout.

Banner

 

Google has released a beta version of a new feature: In-Page Analytics which lets you see your Google Analytics data superimposed on your website as you browse and has been designed to answer questions including: 

  • Is my page layout optimal for what I want users to accomplish on the page?
  • Are my users seeing the content I want them to see?
  • Are my users finding what they're looking for on the page?
  • Are my calls to action motivating or visible enough?
  • Which links are users clicking?
The most obvious indicators are 'Bubbles' which display the percentage of clicks that a link generated, making it easier to see the most popular parts of a page. A solid line border around the bubble indicates that one link leads to the destination page, whereas a dotted-line border means that there is more than one link leading to the same page.
Conventional wisdom suggests that clickable links should be at the top of the page and In-Page Analytics gives a clear message as to the percentage of links below the viewed area.
googleippagem

 

A video on Google's blog explains how it works and some of its more advanced features.

This seems a nice addition to Google Analytics that should help all website owners.

googleippages

Further Reading

Teach Yourself Google Analytics (book review)

<ASIN:0470578319>

<ASIN:0672333201>

<ASIN:0470386878>

<ASIN:0596158009>

<ASIN:0470531282>

<ASIN:0470562315>

Banner


WebRTC Leaks Local IP Addresses
28/01/2015

The law of unintended consequences seems to have been applied to WebRTC because one small useful feature can be turned into the perfect user tracker. 



Microsoft Puts Orleans Code On GitHub
27/01/2015

Microsoft has open-sourced Project Orleans a framework for writing highly scalable services that aims to simplify development of scalable cloud services.


More News

Last Updated ( Monday, 18 October 2010 )
 
 

   
RSS feed of news items only
I Programmer News
Copyright © 2015 i-programmer.info. All Rights Reserved.
Joomla! is Free Software released under the GNU/GPL License.