Microsoft has announced its intention to integrate Bing Ads into Smart Search, so that ads are served when users search for content within their existing data as well as on the Internet.
Writing on the Advertising Community blog, David Pann, General Manager of the for the Search Network at Microsoft Corporation said:
Now, with a single campaign setup, advertisers can connect with consumers across Bing, Yahoo! and the new Windows Search with highly relevant ads for their search queries.

The Smart Search ads will feature a preview of the websites the ad will send people to, as well as click-to-call info and site links, which are additional links under the main result that direct users deeper into a website to the most likely page they might want.
Advertisers might be impressed with this strategy, but is it an ad too far as far as end users are concerned?
Thom Homlerda writing on OSnews expresses a dissatisfaction that many are likely to share:
So, you pay for a product, and then Microsoft shoves ads in your face. Scumbags. Then again, they've done the same on the Xbox, which is now virtually unusable due to all the ads plastered all over your dashboard. And then people say Google is bad with ads.
And what will be the impact on developers?
At the beginning of May devs were complaining about the lack of revenue from Bing Ads and were also discovering that Microsoft was only interested in big spenders on this platform.

Deep Mimic - A Virtual Stuntman 14/04/2018
Although the title says "A Virtual Stuntman" it is quite difficult to know exactly what the use case for this research is. It clearly has an impact. Take a look at the video and see what you think.
|
CLion Improves C++17 Support 13/04/2018
There's improved support for C++17 in CLion 2018.1 as well as WSL support and the addition of CMake Install. More generally, this version shows the start of the general decoupling of the C [ ... ]
| More News |
|