Get to #1 on Google
Get to #1 on Google

Author: Ben Norman
Publisher: In Easy Steps, 2009
Pages: 192
ISBN: 978-1840783827
Aimed at: Non-technical website builders
Rating: 4
Pros: Good advice, well explained
Cons: Repetitive
Reviewed by: David Conrad

Getting to number one on Google is a common ambition and if you are a complete beginner at the task then this slim book will tell you the basics. All SEO (Search Engine Optimisation) is guess work, as search engines don't make public how they do the job, and this book repeats the well known folklore in a fairly digestible form. It tends to be a little repetitive in offering the same advice and same warnings at each section but this isn't unreasonable if it is assumed that the reader will dip into the book rather than read it cover to cover. On the other hand the book is slim and there few words per page so a one-sitting reading isperfectly feasible and does ram home the repetition.

As well as the standard advice about keywords and making your site search engine friendly, it also provides advice about using a range of free tools - mainly Web CEO and Google's own free tools.

Getting to number one isn't guaranteed by the techniques described but they are all sensible and well explained. If you are new to running a web site the book will get you up-to-speed but it is aimed at the complete non-technical user.

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Database Design for Mere Mortals

Author: Michael J Hernandez
Publisher: Addison-Wesley 2013
Pages: 672
ISBN: 978-0321884497
Aimed at: Non-database experts who need to design databases
Rating: 5
Reviewed by: Kay Ewbank

When a book on database design gets to a third edition, it's almost certainly got something good going for it, and this  [ ... ]



Java Cookbook, 3rd Ed

Author: Ian F. Darwin
Publisher: O'Reilly
Pages: 898
ISBN: 978-1449337049
Print: 144933704X
Kindle: B00L9IVLHI
Audience: Java practitioners
Rating: 4
Reviewer: Alex Armstrong

 

Does Java need a traditional cookbook anymore? 


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Last Updated ( Wednesday, 17 November 2010 )
 
 

   
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